EU legal guarantee notice and GARAN label on Shopify: what to display from 27 September 2026

Two new, separate objects. One concerns every store that sells goods to EU consumers. The other concerns only some products. Both have a design fixed by EU regulation. This page explains which is which, where the official files are, and how to set them up on a Shopify store.

Last updated: 27 September 2026. This page is practical information, not legal advice. Deutsche Fassung

The rule in short

Directive (EU) 2024/825 ("Empowering consumers for the green transition") applies from 27 September 2026. It requires traders to remind consumers of the legal guarantee of conformity in a harmonised way, before the contract is concluded. Implementing Regulation (EU) 2025/1960 fixes the design and content of two objects:

People often talk about "the GARAN label" for both. They are different, and the one that concerns most stores is the first.

1. The harmonised notice: every store

The notice reminds the consumer that every good sold in the EU comes with a legal guarantee of conformity of at least two years. The European Commission's practical guidelines for sellers say it must be displayed prominently in all shops, online and offline, at shop level. Online, it can work as a general reminder on the seller's website.

2. The EU GARAN label: only some products

The label applies to a product only when all of these are true: the guarantee is offered by the producer, at no extra cost, it covers the entire product, and it lasts more than two years. A two-year guarantee, a paid extension, or a guarantee on one component does not qualify.

Where to get the official files

The Commission publishes the notice in all 24 EU languages, the GARAN label files and the practical guidelines for sellers and producers on one page: Practical guidelines and high-resolution vector files of the EU notice and label on product guarantees. Formats include PDF, JPG, PNG and SVG. Read the guidelines before anything else: they are short and written for shop owners.

How to set it up on a Shopify store

You can do all of this without an app.

What MT: Omnibus Price & EU GARAN does for you

MT: Omnibus Price & EU GARAN is our app for the EU 30-day lowest price rule. It also includes a guarantee module, on every plan including the free one. It uses the European Commission's official files, unchanged. Here is exactly what it does, and what it does not.

What it does not do. No app can add content to the checkout page of a store that is not on Shopify Plus; the reminder on the cart page is the closest point. In the confirmation e-mail, the GARAN label is recalled as a text line, not as the filled-in label image. The reminder sentence and the notice both follow the shopper's language in all 24 official EU languages. And the app cannot know which of your products carry a producer guarantee: that part is yours.

View MT: Omnibus Price & EU GARAN on the Shopify App Store

Selling at a discount in the EU? The other half of the app is explained here: the Omnibus 30-day lowest price rule on Shopify.

Frequently asked questions

When do the notice and the label become mandatory?
On 27 September 2026, the application date of both Directive (EU) 2024/825 and Implementing Regulation (EU) 2025/1960.

Do I need the GARAN label if my products only have the standard 2-year legal guarantee?
No. The label is only for products with a producer guarantee of durability over two years, free of charge, covering the entire product. The notice on the legal guarantee concerns every seller of goods to EU consumers.

Can I design my own version?
No. Design and content are fixed by the regulation. Use the Commission's official files. On the label, only the years, the brand and the model identifier are filled in.

Does this apply to a store based outside the EU?
EU consumer law applies to traders who direct their sales to EU consumers, wherever they are established. Ask your legal adviser how it applies to you.

Sources. Directive (EU) 2024/825 · Implementing Regulation (EU) 2025/1960 · European Commission: practical guidelines and official files · Your Europe: guarantees